Tag Archives: Ultra HD

4K Video’s significant impact on; info consumers, platform vendors and content providers

As we start to see the uptake in 4K video content, suppliers of CPUs, NIC (Network Interface Cards), networks (LAN, WLAN, Wi-Fi) and storage technologies will all be struggling to “step up to the plate” in meeting the challenges of this disruptive Video format.  Also IAAS platform providers will face huge challenges to configure cloud components that can be rapidly provisioned  for 4K content or Video Streaming.  Even the security industry will be affected regarding the video surveillance infrastructure (see this Video Security Magazine article).

SD VS HD VS 4K
SD VS HD VS 4K

This is a Technologies Strategic Directions “Sleeping Inflection Point” for multiple industries, manufacturers, eworkers  and information consumers.

Ultra-high definition (UHD) resolution is 3840×2160 Pixels now used in displays and broadcast., This does not equal 4K (4096×2160 Pixels) used in digital cinema. People tend to used them interchangeably but there is a significant difference in impact on the networking bandwidth required to service consumption of 4K.

We all are aware from a display technology perspective that TVs are now offering this content.  However, how about other network and computer infrastructure components?  When will they be able to handle  the disruptive impact of 4K?

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Internet Trends from KPCB

This is a very interesting slide deck on Internet Trends.  Specifically when you dissect digital media into audio, photo, video and audio you see we are just at the beginning of a huge growth in demand for Cloud Services to support our digital lifestyle. When you combine what we want digitally with how we use it and socialize using it, the volume of digital content will grow at an unbelievable rate through 2035. internettrends052913final-130529094939-phpapp02

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Beyond High Definition Video

This chart shows the relative complexity of resolutions from SD to Ultra High Definition
This chart shows the relative complexity of resolutions from SD to Ultra High Definition

The complex nature of encoding 1080p HD will be child’s play when users start to hunger for the visual quality of 4K (probably starting the end of 2013) and Ultra High Definition.  The CES-type suppliers and the NAB-type of content providers will start to put the technology platforms and the consumer content into distribution as the demand increases.  Just like the rapid evolution of the mobile phone’s HD support, computers, TVs, DVD and content libraries will be forced to satiate the consumer’s apetite for better video quality and the “more life like” imagery inherent in these new resolutions beyond our current 1080p HD products.

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